Monthly recurring revenue
Last 30 days
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MRR bridge
How MRR moved this period
MRR movements
New, expansion and reactivation vs. contraction and churn
Trials
Recent activity
Latest subscription and install events
MRR by plan
Billed price after discounts
Retention cohorts
Customers grouped by month they first became paying · share still paying N months later
Install funnel
Stores first installed this period